Spices to suit the palette of south Indian consumers launched

NT Correspondent

Bengaluru: Tata Sampann, a brand dedicated to the Indian palette has launched some new spice blends like the Puliyogare, Malabar chicken, sambar masala, and the Masala rice mix.''

I am a consumer myself and I can vouch for the fact that the new product line will sit well with South Indian consumers. The film industry taught me that if one truly believes in something, then the doors of opportunity open up by themselves.

The Tata brand is promising when it comes to their spot on Masalas which is here to touch the heart of the tasters,” actress Priyamani, associated with the Tata Sampan Commercial said. The latest commercial of the brand has Priyamani playing a double role, where she enacts a cooking competition with her sibling Gyanmani.

Priya becomes victorious as her spice blend is superior to her sisters. The two sisters get nostalgic as they take a bite of the food cooked with Tata Sampann’s new product line and share an evening engulfed in laughter and old memories.

“The new product line is crafted especially for South Indian cuisines and it is an effort to remain consistent with our product line being a natural goodness, highquality and of sensory value,” Deepika Bhan, president of packaged foods (India), Tata consumer products said, that the new line of masalas is sure to be a hit with consumers seeking great taste that the new line of masalas is sure to be a hit with consumers seeking great taste, adding that the new line of masalas is sure to be a hit with consumers seeking great taste.